Oxford United and Truck Festival are delighted to announce the extension of their long-standing partnership.
Over the last three years the Club have worked closely with Truck Festival to deliver football-themed experiences to ‘the UK’s most warped village fete,’ creating unique memories that blend live music with the passion of matchday culture.
The agreement - the first of its kind in UK football - has seen the Club and Truck collaborate on co-branded merchandise, ticket giveaways, matchday music, and a series of joint marketing initiatives.
The renewed partnership will build on this foundation and deliver even more for supporters and festival-goers.
Oxford United’s Senior Marketing Manager, Sam Heason, said: “Music always has been, and always will be, an integral part of football culture.
“Being able to extend this unique partnership with Truck Festival will allow us to create more unforgettable experiences beyond the 90 minutes on a Saturday.”
Head of Marketing at Truck Festival, John Dell, said: “Truck Festival has a longstanding commitment to supporting and engaging with the Oxfordshire community. Our partnerships with local businesses, sports organisations, schools, and charities are central to who we are.
“Continuing as Oxford United’s Official Festival Partner, solidifies that commitment, extending our community engagement into the world of sport.”
Next year’s Truck Festival, taking place from Thursday 23 July to Sunday 26 July, will feature some of the biggest names in music, with the full lineup set to be announced very soon.
To celebrate the announcement of this partnership, Oxford United are offering supporters the chance to win a pair of tickets to Truck Festival 2026. Tell us who you’d like to see headline Truck 2026 HERE for your chance to win!
