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Lucky U – Back by Popular Demand

Official club beer returns

3 March 2022

Oxford United and Little Ox Brew Co are delighted to reveal that officially licensed beer Lucky U is now back on sale by popular demand.

Following its launch last December our partners at Little Ox Brew Co saw unprecedented levels of demand which saw the full product stock sell out in just four days. Since this time, they have been working overtime to produce a second batch of Lucky U, which is now available to buy by clicking here.

Ahead of the re-launch Matty Taylor and John Mousinho paid a visit to the Freeland based brewery to check out the setup and try the beer for themselves.

It obviously did the trick at the time of recording, with Taylor bagging a brace away at Charlton Athletic just a few days after filming. You can check out how the lads got on in the video above.

To celebrate the new batch of the popular beer returning, the club and Little Ox are giving U’s fans two opportunities to win big. Firstly, order a case of Lucky U between now and 5pm Friday 18th March to be in with a chance of winning a year’s supply of Lucky U*.

Alternatively, you can get your hands on two cans of Lucky U signed by Mous and Matty along with two complimentary tickets to the U’s Sky Bet League 1 clash with Ipswich Town on Saturday 19th March, 3pm. To be in with a chance of winning, take the following steps:

  • Follow Oxford United Official on both Twitter and Instagram
  • Follow Little Ox Brew Co on both Twitter and Instagram
  • Like Oxford United’s pinned tweet, and comment with the handle of another U’s supporter

Full details of Little Ox Brew Co can be found by clicking here

Please drink responsibly. For help and support, please visit

*A year's supply of Lucky U translates to 12 cases.

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