Skip to main content Skip to site footer
Club News

Karl Meets Duke of Cambridge to Launch Heads Up

Head Coach helps launch EFL Mental Health Campaign

6 February 2020

Oxford United Head Coach Karl Robinson met HRH The Duke of Cambridge yesterday as the EFL launched its biggest ever conversation around mental health

Karl was in London in the afternoon and shared a long conversation with the Duke on a subject close to both their hearts:
“It was an honour to be invited” Karl told us. “We are a club who have put mental health at the top of our agenda and we are constantly working with staff and players on the subject. For us to be picked out and for me to represent the club and talk about our work like this is a fantastic thing for all of us.
“We talked for about 15 minutes and William is incredibly knowledgable and was very interested to hear what we are doing as a club and what football is doing more generally. The Heads Up campaign is a great thing for football and we will do all we can to support it and spread the word to our supporters.”
New research shows just 1 in 3 football fans regularly talk about mental health with their friends.
For two weekends in February, every football team from across the English Football League, Premier League, The National League, The Barclays FA Women’s Super League, The FA Women’s Championship and The FA Women’s National League will dedicate their matches to Heads Up, a partnership between The FA and Heads Together.
Spearheaded by HRH The Duke of Cambridge, the season-long Heads Up campaign aims to harness the influence and popularity of football to normalise the conversation around mental health, working closely with charity partners Mind, CALM and Sporting Chance.
The ‘Heads Up Weekends’ will highlight the power of talking as a way to support one another and dispel stigma, with activity planned at fixtures across the men’s and women’s football calendar.
EFL Clubs will feature Heads Up branding across stadiums, programmes and player kit over the weekend of February 7-9, in a major unifying moment that aims to get the nation talking about mental health. Over the weekends, clubs will also be showcasing the work they do to improve mental health in their communities.
The weekends will further highlight the important work taking place across football to improve the approach to mental health in football. This includes the EFL and Mind’s ground-breaking charity partnership, which began in 2018 and has provided increased visibility, important training and support for Clubs, staff and fans, and raised vital funds for the mental health charity.
In a message included in every matchday programme over the Heads Up Weekends, HRH The Duke of Cambridge wrote:
“Imagine if we talked about mental health as much as we talk about football…. Many of us won’t go a day without talking about it. And whatever team we support, every single fan, player and manager has one thing in common – we all have mental health, in the same way that we all have physical health. And we will all face ups and downs in life which will affect it. It’s time we start taking our mental fitness as seriously as we do our physical fitness, and that starts with talking.” 
The Heads Up Weekends take place over February 7-9 and 14-17. Fans are encouraged to join the conversation using #KickOffAConversation and #HeadsUp.  
Find out more and get tips from Heads Up’s charity partners (Mind, CALM, Sporting Chance and Heads Together) – visit
Those wanting immediate support can also text ‘HeadsUp’ to 85258 to connect with a trained crisis volunteer – a service run by ‘Shout’ and powered by Crisis Text Line, which is available 24/7 and free to text from most mobile networks.
For further advice and support please visit To learn more about the EFL’s partnership with Mind, please visit:

Advertisement block