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Jabujicaba Ready for World Cup launch

9 June 2014

United Women ready for World Charity Challenge

This Thursday, June 12th,will see the launch of Jabujicaba in Blackwell’s of Oxford. 

An eco-thriller set in the heart of Brazil, the book is raising money and awareness for wildlife and rainforest protection in Brazil and its launch coincides with the beginning of the World Cup 2014. 

Jabujicaba: The Heart of Brazil is a ‘green Indiana Jones’ set to become a must-read for anybody travelling to Brazil. Since its launch as an e-book at the end of April on Amazon Kindle, Jabujicaba has consistently topped and ranked in the bestsellers lists in its category adventure/travel.  

Brazil is on the verge of bankruptcy and the president is set to auction off the Amazon rainforest. Journalist Carmen Macedo is sent to investigate an environmental disaster in the depths of the rainforest and is forced to confront tragic events from her childhood.

50% of the royalties from the book go to the international conservation charity, the World Land Trust, to fund the protection of the REGUA Reserve in Brazil’s Atlantic Rainforest. The remaining 50% is divided between the Durrell Wildlife Conservation Trust and Isle of Wight Zoo.

To support the launch Oxford United Women will be participating in the Jabuji World Cup 2014 Charity Challenge on Sunday 22nd June 2014, the venue to be confirmed. Sigrid Shreeve is delighted Oxford United are helping to get the ‘ball rolling’ with the campaign, especially as the inspiration for the Jabuji Charity Challenge came from  the Women’s team General Manager Richard Blackmore.

Charity matches will be played during the World Cup 2014, 12th June- Sunday 13th July 2014. They provide the opportunity for the UK’s women teams and fans to be part of the excitement and fun of world class football and at the same time support Brazil’s precious rainforest and wildlife.  

Sigrid Shreeve will present a signed copy of Jabujicaba to the members of the winning team. She will visit the winning club to talk about Brazil, her book and campaign and bring Archie Airedale the Jabuji Challenge mascot. All teams participating in the Jabuji Challenge will receive a Jabuji  Award certificate. 

More information on how to apply, the rules, rewards and details on the charitable donations will be available on www.jabujicaba.net on 12th June 2014. There is also a campaign poster to download and animation

 


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